This book is the beautiful story of a successful American venture capitalist who met the Norwegian business culture and learnt a great deal. Sean had an intense and very public business failure in Norway; then he fell in love with the country. The Loud American presents his reflections and learnings, giving unique insights into the way Norwegians and Scandinavians do business. This outsider's view is packed with tips and tricks so that foreigners and Norwegians can be better at doing business together.